Each month, I want to share the wins that my clients have gotten in relation to their websites. A new website is more than just a facelift for your business, it is a renewal of mindset, a dose of optimism for the future, and improved systems to make business growth easier. My hope for you is to see the benefits of having your website professionally designed.
For September 2021, there are three wonderful businesses I want to spotlight:
Jessica Rubie – Posted about her new site and has gotten over 30 interactions, which is great for boosting her reach. Through this post, she received amazing comments like “the new website looks FAB” and “I love the new website! I appreciate the help you gave me and am happy to sing your praises however you need.” which is incredible! She now knows of someone to instantly go to for additional testimonials to build more social proof.
ForCollegeForLife – With 19 speakers as a part of a team, Casey came to me with a challenge. We wanted to encourage his team to write blog posts to improve the website’s Search Engine Optimization (SEO) and let the reader get to know the speakers better. We created a system where anyone on the team can submit a blog post, along with photos, that will be sent to Casey and I. After he proofreads it and approves, I can go in and post to the blog. This is all a part of his maintenance plan and doesn’t require anyone (besides me) to have to go into the back end of the website.
I also started taking over the FCFL social media. Using Canva, I’ve built out quite a few templates so we can post all their speaking engagements with graphics that actually fit the instagram feed while showcasing the campuses AND speakers. We will be able to know next month when we can compare the analytics to see how much we grow their account.
Robin Martin – Looking at the monthly reports, I was getting frustrated with low performance scores and I started getting notifications that the website would go down for a few minutes every few days. Robin is the only maintenance client I have that kept their hosting on where they originally had it, and I found that this is causing issues. The problem with cheap hosts is that you are sharing online resources with all of their clients, and as you see, this can cause issues. My next goal is to move her website over to my Siteground hosting so we can have more control.
To Recap: The benefits of having your website professionally designed
- It is exciting to share and get eyes on your website so they can learn about your services
- To reimagine the customer journey and make it easy as possible for them to book you
- To get to the bottom of systematic issues with your website or host